Dealer Strong

Custom Super Hero

When Greg Goebel, President and CEO of Dealerstrong.com (Sarasota, Florida) wanted a branded icon for his vast number of dealership clients, he called on Donna to develop a “Super Slasher” Super Hero and build costumes for his participating dealers.

The costumes are used in television commercials and advertising and had to be made to fit the dealers in Wisconsin, and others around the country.

Using a comic book, cartoon approach, Donna created muscle-bound characters with the help of her friend and colleague, Adam Espinoza.

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